Where to preorder the iPhone 18 Pro and Pro Max

The faster, better iPhones are almost here, and we’ve got all the details for preordering them.
If you buy something from a Verge link, Vox Media may earn a commission. See our ethics statement.

The iPhone 18 Pro and 18 Pro Max are almost here. Announced at Apple’s September 2026 “Sunrise and shine” event alongside the iPhone Duo and other new gear, the two upgraded phones feature the faster A20 Pro processor with more GPU power as well as more neural cores for AI-related tasks, plus some welcome improvements to the camera .
The phones will arrive on Friday, September 18th, and preordering one is never a bad idea if you want to ensure you get the color and storage capacity configuration you’re seeking. Speaking of, preorders are officially open.
The 6.3-inch iPhone 18 Pro starts at $1,199 for the 256GB model, and goes all the way up to $2,399 for the version with 2TB of storage. The larger 6.9-inch iPhone 18 Pro Max starts at $1,299 for 256GB, with the 2TB model costing $2,499. Both phones are available in four colors: deep black, silver, glacier, and burgundy.
At the time of publication, the only way to preorder an unlocked version of the Pro or Pro Max is directly from Apple . You have some options if you don’t want to pay the full price upfront. Financing through Apple is an option (36 monthly payments with zero percent APR), and the new phones are also eligible for the recently-announced Apple Upgrade program . You can also trade in your existing phone for up to $885 in credit towards the cost of the new phone, with carriers offering additional credits.


Apple iPhone 18 Pro
The likes of Best Buy and Walmart only have the carrier-locked versions listed at the start of the preorder phase. Best Buy is offering the 18 Pro through Verizon or AT&T , along with the Pro Max tied to Verizon or AT&T . Walmart is offering the 18 Pro through Verizon , AT&T , and T-Mobile , as well as the Pro Max with T-Mobile , Verizon , or AT&T .
Offers from US carriers
More in: All the news from Apple’s iPhone Duo launch event
Verified source · The Verge
Reported by The Verge. Open the original for full media and formatting.
More in Product
All news
ProductFinal, final, final call for TechCrunch Disrupt 2026 Side Events
Final chance to host a Side Event at TechCrunch Disrupt 2026. Apply by midnight tonight to create connections, opportunities, and visibility. No more extensions.
Read at TechCrunch
ProductWe unfolded the iPhone Duo
You only get one chance at a first impression, and getting to introduce Apple's first folding phone is certainly a strong way to start things off as Apple's CEO. On The Vergecast today, we're talking all about Apple's launch event: how John Ternus did in his first appearance as…
Read at The Verge
ProductGFF 2026: Here Are The New Launches Announced On Day 3
The Global Fintech Festival (GFF) 2026 came to a close today with three days of conversations, launches, and partnerships. Following…
Read at Inc42
ProductWhy Apple’s next computer should be for the smart home
John Ternus didn't mention Apple Home once during his first keynote as Apple CEO. But he did open by describing an "intelligent personal hub" that prioritizes local processing, protects your privacy, and integrates with all your other devices, apps, and services. While Ternus wa…
Read at The Verge